April 19, 2010 | by kedarSharing

MotherApp's Kedar Shah (left) with Twitter Co-Founder Biz Stone (right)
It was a rock concert atmosphere on April 14 and 15 at Fort Mason in San Francisco for Chirp, the first-ever Twitter Developers Conference. Technologists, media types, and entrepreneurs from the local Bay Area and as far away as Toronto, New York, Mumbai, and London descended on the Marina for a high-octane, inspiring 2 days of non-stop chatter, pitching, demoing, networking, learning and of course, Tweeting about it all!
The pleasant weather and sunny skies provided an inspiring backdrop over the Bay and nearby Golden Gate. As MotherApp’s Evangelist, I Kedar Shah got a chance to meet many interesting folks at Chirp, including the Twitter team. Surprise DJ at the Twitter Party was none other than a rock-star himself, Will.i.Am of the Black-Eyed Peas, who proclaimed, “You know what’s dope, I am the only person from the music industry here.”
In addition to the 1,000 attendees, anyone around the world could view the Chirp talks streamed live on Justin.TV, a fellow San Francisco startup. Closing out the event, Co-Founder Biz Stone revealed that going into the week, the Twitter team wasn’t even sure if holding Chirp would be a good idea. But in the end, it surpassed everyone’s expectations, agreeing that technology is a “Triumph for humanity.”
Developers are building innovative, real-time intelligence through the Twitter API. Media, Advertising, and Marketing agencies are extending the conversation with viewers through Twitter. The big take-away from the week and the ecosystem was all about expanding channels for real-time interaction, feedback, and connection.
The newly unveiled and evolving Twitter Business Model of Sponsored Tweets and Premium Advertising is all about matching the right content with the right messaging at the right time. An upcoming frontier is the synergy of location-based applications and Twitter to reach an audience at the precisely correct location with right messaging at the right time. The MotherApp Developer Engine can empower Twitter developers to mobilize their real-time applications, meaning create native mobile Twitter applications leveraging location, photo upload, and other mobile device features. The possibilities are endless for using location to provide uber-relevant content, trending topics, and connections to users. Not to mention, the holy-grail of Twitter monetization is within reach – Promoted Tweets, Advertising, and Filtering personalized by user, location, and content. Mobility and Twitter can enable the dream of Marketers and Advertisers by enhancing, not diminishing the user experience.
Look out shortly for more on the interesting people and applications unveiled at Chirp and how developers can mobilize their Twitter web apps.
